Winning Elections

If you consider that an election is just marketing, then you would do what a marketer would do — look at who is gaining market share and copy what they are doing. Why? Because you are going after the same market, the same population of consumers. So, if McDonald’s introduces Filet-o-Fish with huge success, Burger…

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Drip. Drip. Drip.

I remember Nixon’s “enemies list” – a list of people and organizations that Nixon considered to be major political opponents. So I expect the new president – being far more paranoid and more sensitive to any criticism – to have an enemies list as well. And it would, of course, include anyone who is effective…

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